I recently tried to get back into listening to podcasts, but the poor quality in so many podcasts made it very difficult to find ones I could listen to without being distracted. When we are talking about converting listeners to leads, we need to have quality podcast episodes, with engaged and intrigued audiences who want …
Managing a weekly podcast workflow is enough to be a full-time job. I would know since I run a full-service podcast management company. There are a lot of things that get missed when podcasters don’t have a workflow that tackles each of the parts of launching a new podcast episode every week. Here I’m giving …
A Guide To Easily Managing Your Weekly Podcast Workflow Read More »
As a podcast management company, I get a lot of questions around how to give good interviews, and I usually will send clients to listen to Lisa Zawrotny’s podcast for a perfect example of someone who always gives good interviews. As an interviewer or as an interviewee, it’s important to stay present and focused, go …
How to Plan an Interview Podcast with Lisa Zawrotny Read More »
I absolutely love launching podcasts, which is why my company has launched over 15 podcasts in the last year and a half, and we are currently working on 3 more launches! One of the biggest hang-ups for new podcasters is their launch. I get a lot of questions about launching a podcast, like the process …
Most of the time when we start our podcast for the first time, there can be a lot of self-doubt. A lot of “Am I really qualified to talk about this?” and some perfectionism. The same thing happens when we start a business. These mindset barriers can hold us back from enjoying the process or …
Landing Coaching Clients from your Podcast with Valerie Friedlander Read More »
Did you know that I have a degree in marketing? While a lot of the principles of basic marketing are great for bigger companies with marketing budgets and lots of team members, it can be difficult to complete all these ads and other strategies as a solopreneur or a smaller business. That’s why repurposing content …
A lot of times as podcasters we talk about “growing the podcast” but I want to flip it around and instead encourage you to focus on finding high-quality value you can add to the show. By adding high value you’ll grow the show authentically while showing up for your audience and what they need from …
The true beauty in podcasting is that there truly are no rules. You have the autonomy to decide every aspect of what your podcast is about and how you work best, so have some fun with it and forget the rest. This week, for episode 12 of Listeners to Leads, we sit down and have …
Dynamic content is a game-changer for podcasters! Imagine having a new listener stumble upon your show and love the premise so much they start listening to episode one – that you recorded a year ago – and they love you so much they want to work with you but don’t know where to start. They …
How to Use Dynamic Content to Make Money with your Podcast Read More »
As podcasters, it is easy to hide behind a microphone but when we allow our personality to peek through our content, this is where we will notice an increase in downloads. This week, episode 10 of Listeners to Leads is about using email to increase your podcast downloads! In this episode of Listeners to Leads, …
Using Email to Increase your Podcast Downloads with Ashley DeLuca Read More »
